At first glance, Republic Bancorp,
Inc. (RBCAA) looks like an ordinary regional bank. With $5,601 million in
assets, Republic was Kentucky’s biggest bank at the end of 2019. Republic was also America’s 172nd largest bank.
Unlike most regional banks, though, Republic Bancorp earns
around 30% of its net income from alternative financial services. The term
“alternative financial services” covers products such as high interest loans
and tax refund advances. Customers often use these services when they can’t access
traditional bank services. Such customers are often poorer and pay higher
costs.
Republic Bancorp’s Republic Processing Group (RPG) business
is a big provider of these services. RPG has two segments. Tax Refund Solutions
(TRS) offers tax refund advances. TRS also offers “refund transfers” that let tax
filers pay for tax preparation using their refunds. Republic Credit Solutions
(RCS) offers loans, mainly high interest lines of credit.
These two segments earned $28.246 million of the company’s
$91.699 million in 2019 net income. It is very unusual for much of a bank’s
earnings to come from alternative financial services. Since these segments are
so important, we will analyze them to better understand their impact on the
company. (Read More)
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